Meta isn't enough anymore
Scaling past Meta isn't about spending more. It's about showing up where nobody else is.
Hello Readers 🥰
Be honest. TV has crossed your mind. But the moment it did, so did the questions. What does it cost? How do you even buy it? And if it runs, how do you know it worked? With no clean answers, you shelved it and ran another Meta test instead.
The brands pulling ahead right now didn't have better answers. They just found a platform that removed every reason to wait.
Here's how Tatari makes it work in three moves:
📺 Plan across every screen in minutes: Tatari's AI planning engine draws on 8+ years of performance data to build your media plan with predicted outcomes across linear and streaming, Hulu, Peacock, Paramount+, CBS, and live events, all from one dashboard.
📊 Measure like a digital channel: Every airing ties back to real site visits, installs, and purchases through closed-loop attribution. No vanity metrics, no guessing. Your TV dashboard reads exactly like your Meta reporting.
⚙️ Go live without a media buying team: Run self-serve with full platform control or hand it to Tatari's managed service and let their buyers do it for you. Either way, you get complete transparency into every placement, every airing, every dollar.
Here's what DTC brands running this are seeing right now:
- Knix cut CPA by 70% and drove 9,000 site visits within five minutes of a single TV airing
- Saatva hit a 40% lift in branded search and 20% more search-generated revenue from one linear pilot
- Vuori started with a $150K test and turned TV into an always-on performance channel
Over 400 brands like Jones Road Beauty, Fabletics, and Calm have already moved. The ones who waited are still running the same Meta playbook, wondering why CAC keeps climbing.
Book your free demo this week and walk away with a media plan built around your numbers, ready to launch.
Every week without TV is a week your category gets thinner. Get in while the inventory is still underpriced.