How Brands Dominate AI Search

Hello Readers 🥰

Welcome to today's edition, bringing the latest growth stories fresh to your inbox.

If your pal sent this to you, then subscribe to be the savviest marketer in the room😉

In Partnership with PrettyDamnQucik

Your Checkout Has Issues. It Just Won't Tell You.

Most checkout tools tell you your CVR. Checkout Index tells you why it's leaking and exactly where to fix it.

Jones Road Beauty ran their checkout through Checkout Index, expecting nothing. They found one critical issue and two friction points they'd completely missed, including upsells buried so deep in the flow that customers couldn't act on them. 

Checkout Index projected a 3-5% AOV lift from one placement change.

That's the thing about checkout. The leaks are quiet. Shipping options that overlap so customers won't upgrade. Upsells invisible on mobile. Progress bars are showing the wrong threshold. None of it trips an alarm. All of it costs you.

Checkout Index benchmarks your store against millions of orders across 500+ brands. Enter your URL, and in 60 seconds, you get a personalized score and projected revenue impact.

No install. No demo call. Just a URL.

📝 Build an AI Search Flywheel

AI search is not just another traffic channel. It is a completely new distribution system where your brand decides whether you show up or not.

Unlike traditional SEO, where each keyword is a separate battle, AI works on associations. If your brand is linked strongly to a category, you appear across multiple queries automatically.

This is where the flywheel begins.

Steps to Create an AI Search Flywheel:

1️⃣ Build Strong Content Clusters
Instead of isolated pages, create clusters around key topics. Comparison pages and use case pages are the most effective. They signal to AI who you are and when you should appear.

2️⃣ Focus on High-Intent Content
Comparison pages like your product versus competitors help capture decision-stage users. Use case pages help you show up for specific problems. Together, they expand your visibility.

3️⃣ Run Regular Visibility Checks
Manually search your key queries across AI platforms. Track where you appear, how you are described, and which competitors show up. This reveals positioning gaps.

4️⃣ Publish Consistently
Create one or two focused pages every two weeks. Do not spread efforts too thin. Depth beats volume when building authority.

5️⃣ Strengthen External Signals
AI does not just read your website. It reads the internet. Mentions on directories, forums, and third-party platforms increase your chances of being cited.

Why these compounds:
Every time AI cites your brand, it strengthens the association. More citations lead to more visibility, which leads to more mentions and traffic. This creates a self-reinforcing loop.

The takeaway:
Winning in AI search is not about ranking pages. It is about owning a category.

Build strong content, reinforce your presence across platforms, and let the system compound over time.

📝 Turn Images into 3D Worlds with Lyra 2.0

Imagine uploading a single image and instantly transforming it into a fully explorable 3D world. That is exactly what NVIDIA’s Lyra 2.0 makes possible.

This new open source model takes static visuals and turns them into immersive environments you can walk through, explore from different angles, and even use for simulations. It is a major step forward in how we interact with visual content.

Steps to Use Lyra 2.0:

1️⃣ Access the Model and Resources
Lyra 2.0 is fully open source. You can find the model on Hugging Face and the interface code on GitHub. NVIDIA has also shared an official blog and research paper to help you understand how it works.

2️⃣ Input Your Image
Upload any image you want to transform. It could be a landscape, a room, or even a stylized scene. The model uses this input to generate a 3D environment.

3️⃣ Generate the 3D World
Once processed, Lyra 2.0 converts your image into an explorable space. You can move through it, look around, and experience depth in a way that was not possible with static visuals.

4️⃣ Explore and Experiment
You can go beyond just viewing. Drop in simulated objects like robots, test environments, or use the generated world for creative and technical projects.

Why this matters:
Lyra 2.0 brings powerful world generation tools to everyone. Similar to advanced systems like Google Genie, it lowers the barrier to creating interactive environments by making it open and accessible.

The takeaway
NVIDIA’s Lyra 2.0 turns imagination into exploration. With just one image, you can create immersive 3D spaces, opening new possibilities for design, gaming, research, and beyond.

We'd love to hear your feedback on today's issue! Simply reply to this email and share your thoughts on how we can improve our content and format.

Have a great day, and we'll be back again with more such content 😍