Your customer data is gold

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Welcome to today's edition, bringing the latest growth stories fresh to your inbox.

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In Partnership with TrafficGrid

Scalable Newsletter Growth for $1 CPL, with this Secret Tool

The first thing TrafficGrid subscribers do is open your newsletter, and they keep opening it. 

That’s because TrafficGrid matches your content with U.S. readers showing strong real-time interest in your niche.

They don’t just deliver leads, they deliver intent. Using 30+ signals, they serve your offer to people who already engage with newsletters like yours. 

The result? $1 cost per subscriber and up to 60% open rates from week one.

One client in a sports niche achieved a 53.14% open rate and over 1,100 clicks in just 30 days with TrafficGrid. But it all starts with the first 200, completely free.

If you’re publishing to at least 5,000 U.S. readers already, you can qualify for a highly engaged 200 free leads test campaign. It’s the clearest proof your growth strategy is ready to scale.

Let’s walk you through the strategy behind it, starting with your free strategy call!

Turn Customer Data Into Revenue

If you’re not using customer data to drive pricing and retention strategies, you’re leaving money on the table. With Klaviyo, brands like Caraway have turned fragmented insights into high-ROI decisions by unifying platforms and acting on what customers actually do, across channels.

Steps to Maximize Customer Data with Klaviyo:

1️⃣ Connect Your Tools:
Integrate Shopify, ad platforms, email tools, and more into Klaviyo’s ecosystem. With over 350 native integrations, all your customer actions, from purchases to support chats, feed into a single profile in real time.

2️⃣ Segment With Predictive Intelligence:
Use Klaviyo’s built-in AI to identify high-LTV customers, churn risks, and likely repurchasers. Caraway used this to raise prices strategically, knowing exactly which segments could absorb higher costs, and which products to protect.

3️⃣ Build Smarter Messaging:
Instead of blasting the entire list, Klaviyo helps segment by RFM (recency, frequency, monetary). Send more to champions, re-engage lapsed buyers, and sunset inactive users. Caraway cut list bloat while increasing engagement.

4️⃣ Guide Repeat Purchases:
With intent capture and usage data, you can automate cross-sells, upsells, and timed reminders. Caraway’s system knows when a cookware buyer is ready for bakeware, and sends a tailored offer right on time.

The Takeaway
Klaviyo empowers you to stop guessing and start acting on behavior-driven insights. From raising prices with confidence to triggering the next sale automatically, it turns data into decisions. The brands winning right now aren’t louder, they’re smarter. Build a smarter system, and your customers will show up ready to buy.

Build a Social Campaign with Claude + Canva.

Need to launch a social media campaign fast? Claude’s Canva Connector makes it effortless. From Instagram posts to full decks, Claude can generate and brand your assets instantly, without switching tools or hiring a design team. Here’s how to build a cohesive campaign across platforms in minutes.

Steps to Create a Branded Campaign Using Claude:

1️⃣ Connect Claude to Canva:
In Claude, go to “Search & Tools” and click “Add Connectors.” Choose Canva. This enables Claude to generate assets directly into your Canva account with full editing access.

2️⃣ Create Your Hero Post:
Prompt Claude: “Make an Instagram post for [product] using [brand colors] with copy about [key message].” Claude will instantly generate a design with on-brand visuals and messaging ready to post.

3️⃣ Add a Matching Banner:
To maintain visual consistency across platforms, ask: “Create a 16x9 banner for [same campaign] with identical branding and messaging.” This is ideal for YouTube thumbnails, website headers, or LinkedIn visuals.

4️⃣ Build a Presentation Deck:
Need a pitch deck or internal presentation? Prompt Claude: “Create a 5-slide pitch deck with title, problem, solution, benefits, and CTA using [brand colors].” It will generate clean slides that align perfectly with your campaign.

The Takeaway
Claude + Canva lets you build full-funnel campaigns in one flow. From feed content to banners to presentations, your entire campaign stays visually and tonally aligned—without a designer. It's fast, scalable, and brand-safe. Try it out and launch smarter.

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