The SKU Strategy That Frees Up Capital

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Free Your Cash With Smarter SKU Planning

Frequent product launches may seem like a fast path to revenue, but without strategic focus, they can trap cash in slow-moving inventory. A smarter approach is SKU rationalization, identifying and prioritizing the products that drive the highest retention and profitability.

Steps to Implement SKU Rationalization:

1️⃣ Analyze SKU Performance:
Use recent (4–8 week) sales data for fast-moving items instead of 12-month averages that can be distorted by seasonality and promotions. Adjust forecasts for marketing activity, discounts, and changes in channel mix.

2️⃣ Free Up Capital:
Reduce investment in SKUs that underperform after initial launches. Move excess inventory through multiple channels such as B2B sales, liquidation, gifting with purchase, or partnerships. Choose faster liquidation for immediate cash or slower methods to protect margins.

3️⃣ Collaborate Across Teams:
Bring marketing, operations, and finance together for weekly inventory checkpoints. Marketing can provide insight into upcoming campaigns, ad spend, and creative tests that may spike demand. Use metrics like units sold per advertising dollar to forecast needs accurately.

4️⃣ Avoid Common Cash Flow Traps

• Launching products without proven demand
• Letting supplier minimum order quantities dictate purchasing decisions
• Running deep discounts without modeling depletion rates
• Relying on gut feel rather than data at scale

5️⃣ Build Flexible Buy Plans:
Baseline plan, expected, and upside demand scenarios. Consider channel differences, direct-to-consumer, marketplaces, and wholesale all have distinct sell-through patterns. Factor in lead times and supply chain risks to avoid stockouts or excess.

The Takeaway
Inventory planning is capital allocation. By focusing on proven SKUs, forecasting with current data, and involving all key teams in decision-making, you can free up cash, reduce carrying costs, and reinvest in growth opportunities. The result is a healthier balance sheet and a more scalable business.

Learn Any Topic Faster with Gemini’s New AI Tools

Gemini’s latest learning features make it possible to master any subject more effectively using AI-powered guided learning, interactive quizzes, and flashcards, now enhanced with visuals and videos for better understanding.

Steps to Learn Any Topic Using Gemini:

1️⃣ Generate Interactive Quizzes:
Start a new conversation and enter a prompt like: “Generate a quiz to learn [topic].” Gemini will instantly create 10 interactive questions. At the end of the quiz, you can request new questions, review weak areas, or convert questions into flashcards for further practice.

2️⃣ Create Audio-Enabled Flashcards:
Gemini can generate sets of 25 flashcards with audio, perfect for learning vocabulary, memorizing definitions, or practicing technical terms. For example, in language learning, you can listen to each term to improve pronunciation while memorizing it.

3️⃣ Follow Guided Learning Plans:
Instead of simply giving answers, Gemini’s Guided Learning mode builds a personalized study plan based on your topic, skill level, and learning goals. Open a new conversation, click the submenu in the prompt bar, select “Guided Learning”, and enter your details. Gemini will then guide you step-by-step toward mastery.

4️⃣ Understand with Visuals and YouTube Videos:
For complex concepts, Gemini now supplements explanations with diagrams, charts, or embedded YouTube videos. For example, if you ask it to explain the basics of thermodynamics, Gemini provides a written explanation, a visual diagram, and a relevant video to deepen your understanding.

The Takeaway
With Gemini’s new learning tools, you can study any subject more efficiently by combining quizzes, flashcards, guided plans, and multimedia resources. Whether you’re mastering a new language, reviewing for exams, or exploring advanced technical topics, these AI-driven features make learning more interactive, personalized, and engaging than ever.

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