Rethink Shopping With ChatGPT Insights

Hello Readers 🥰

Welcome to today's edition, bringing the latest growth stories fresh to your inbox.

If your pal sent this to you, then subscribe to be the savviest marketer in the room😉

In Partnership with Stack Influence

This Brand 11X’d Revenue Without More Ad Spend

Ever launched a new product that just wouldn’t move, no matter how hard you pushed ads? That was Lenny & Larry’s with their Protein Pretzels. Clicks flatlined, Amazon rankings tanked, and their PPC tweaks couldn’t save it. 

Then they found the shortcut, turning customers into micro-influencers.

Stack Influence helped them activate 1,560 real buyers who shared genuine UGC across social. No ad budget, no inflated influencer rates, just real people, real content, and measurable impact.

🚀 11X jump in monthly sales (1K → 11K units)💬 500+ organic reviews driving trust and rank💰 $2M+ in new revenue, purely from organic growth

Stack Influence automates micro-influencer product seeding, so your customers promote your brand on autopilot while you own every piece of content they create.

Imagine scaling your next launch without spending a dime on ads.

See how Stack Influence can 5X your revenue in 2 months!

🤖 How ChatGPT Is Changing How Customers Shop

AI shopping has officially arrived, and it’s reshaping how people buy online. ChatGPT has transitioned from being a shopping advisor to a checkout assistant. Shoppers can now browse, compare, and complete purchases directly inside the chat. This feature is live for U.S. users, starting with marketplace sellers and expanding soon to ecommerce platforms worldwide.

When a shopper asks for a product, ChatGPT recommends options instantly and enables purchases without leaving the chat. This shift redefines how brands reach customers, from passive search to active conversation.

How to Prepare for AI Shopping

1️⃣ Make Your Product Data AI-Readable
Ensure your product titles, descriptions, and images are optimized for AI understanding. Use concise, keyword-rich copy that highlights clear benefits and key differentiators. Clean, structured data improves your chances of being surfaced in AI-driven recommendations.

2️⃣ Be Early and Experiment
The first movers will gain the most data and visibility. Once your store becomes eligible, upload your catalog and start testing. Track which products ChatGPT recommends and what prompts lead to conversions.

3️⃣ Treat It as a New Channel
AI-driven shopping isn’t replacing search or social marketing; it’s expanding them. Think of it as the next evolution of paid search: conversational commerce, where engagement and purchase happen in one flow.

The Takeaway
AI is no longer just guiding purchases; it’s powering them. As conversational interfaces become digital storefronts, the brands that win will be those discoverable in real-time dialogue. If your products aren’t appearing in conversational search results, you’re not just missing traffic, you’re missing intent.

💯 Automate Performance Reviews and PIPs

Performance reviews often take hours of manual work  from organizing notes to structuring improvement plans. But with ChatGPT’s new Agent Mode and Google Drive integration, you can now automate the entire process. By linking your knowledge base and setting up automated workflows, AI can transform messy notes into professional performance reviews and structured 30/60/90-day improvement plans with minimal effort.

Steps to Automate Reviews and PIPs

1️⃣ Prepare Your Review Document
Create a Google Doc titled “Employee Review” that includes rough notes for each employee. Add sections such as name, role, KPIs, and feedback. This will serve as your working document for automation.

2️⃣ Connect ChatGPT to Google Drive
Open ChatGPT and click “+” → “Connected Apps.” Enable Google Drive access to allow ChatGPT to read and edit your documents directly.

3️⃣ Provide System Instructions and Templates
Prompt ChatGPT with a clear directive, such as:

“Analyze my ‘Employee Review’ document and create performance reviews and 30/60/90 PIPs using these formats: [insert SMART goals templates].”

This gives the model context and structure for consistent outputs.

4️⃣ Enable Agent Mode
Activate Agent Mode, then instruct:

“Update the ‘Employee Review’ doc with structured sections for each employee.” The AI will automatically organize content, reformat feedback, and insert measurable goals.

5️⃣ Schedule Monthly Automation
Set up a recurring task:

“Run every third Saturday at 9 AM to update the ‘Employee Review’ doc with the latest notes and regenerate performance reviews.”

Continue adding new notes weekly, and the AI will consolidate and format them automatically.

The Takeaway
By combining ChatGPT’s Agent Mode with Drive integration, you can turn unstructured data into actionable insights. This workflow saves time, ensures consistency, and delivers high-quality performance reviews without the administrative burden.

We'd love to hear your feedback on today's issue! Simply reply to this email and share your thoughts on how we can improve our content and format.

Have a great day, and we'll be back again with more such content 😍