Make Buyers Remember You

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In Partnership with Syncly

Old social listening is dead. The new video social listening is here.

Social media is all about videos now, but traditional social listening is still deaf to videos.

Syncly Social is an AI-powered social listening tool for TikTok that actually hears every spoken brand or product mention.

With Syncly Social, you can finally:

• Catch every spoken brand mention: Instantly find every brand mention on TikTok, tagged or untagged, and gain complete visibility of your brand perception.
• Identify on-brand influencers & affiliates: Engage with influencers and affiliates who already love your brand. Filter creators by demographics like race, age, and location to build targeted campaigns.
• Competitive Analysis: Understand what creators are saying about competition, which videos are taking off, and how their brand sentiment compares to yours.

Top brands like Kosas, Burberry, and Calvin Klein are using Syncly Social to navigate the new era of social media.

Book a call with Syncly Social’s founders today, and claim your free, in-depth TikTok analysis!

🧠 The Psychology of the Google Effect

Ever Googled something you knew but couldn’t quite recall? That’s the Google Effect, also called digital amnesia, our tendency to forget information we can easily retrieve later. Researchers found that people remembered facts better when they believed those facts would be deleted, not saved. In short, when we trust a system like Google to “remember” for us, our brains save energy by not storing the information at all.

Today, that dependency extends beyond Google. We now outsource memory to AI tools, apps, and chatbots. Instead of storing knowledge, we store access points, mental shortcuts to retrieve it later. For marketers, this has one key implication: buyers don’t remember your brand details; they remember where to find you.

How to Apply This Effect

1️⃣ E-commerce: Build a Mental Shortcut:
Buyers may forget your product specs, but they’ll remember your positioning. Align your brand with core values, sustainability, reliability, and innovation, so that when the need arises, your brand becomes their automatic search shortcut.

2️⃣ Content Marketing: Engineer Rediscovery:
Audiences won’t recall every blog post or guide they read. But if your content ranks consistently for key queries, they’ll repeatedly “find” you when searching for solutions. Repeated rediscovery builds authority and familiarity, two cornerstones of trust.

3️⃣ Email Marketing: Prevent Second Searches:
Shoppers often abandon carts with the intent to return later, only to forget. Timely reminder emails recapture that attention before they Google competitors. Use urgency, emotion, and value cues to bring them back before distraction wins.

The Takeaway
Your customers no longer memorize; they mentally bookmark. The brands that dominate tomorrow won’t just inform, they’ll ensure every path of curiosity, intent, or rediscovery leads straight back to them.

⚡ Code Twice as Fast with Grok Code Fast 1

The newest release from xAI, Grok Code Fast 1, is redefining the coding workflow with unmatched speed and usability. This model, optimized for developers and builders, delivers an incredible 160 tokens per second, over 3x faster than most leading models. Designed for instant feedback and seamless integration, it’s setting a new benchmark for “vibe coding.”

Steps to Get Started with Grok Code Fast 1

1️⃣ Install Cline (Free and Open Source)
Open VS Code, go to the Extensions menu, and search for “Cline.” Install it to unlock Grok integration within your IDE.Once installed, open the extension settings and choose “grok-code-fast-1” as your model. You’re ready to go.

2️⃣ Experience Lightning-Fast Output
Grok Code Fast 1 operates at 160 tokens per second, compared to GPT-5’s 50 tok/s. This means faster idea-to-code translation and less waiting between prompts. Whether you’re building UI components, writing backend logic, or generating boilerplate, the model responds instantly, perfect for rapid iteration.

3️⃣ Integrate Anywhere
The model works not only with Cline but also integrates with Cursor, Copilot, and other AI-powered editors, giving developers complete freedom over their toolchain. It’s built to slot into your existing workflow without disruption.

4️⃣ Enjoy the Launch Offer
For a limited time, Grok Code Fast 1 is free to use, after which it remains 6x cheaper than GPT-5, making it both powerful and cost-effective for teams at scale.

The Takeaway
Grok Code Fast 1 isn’t just fast, it’s fluid. By combining instant responsiveness with top-tier app and design generation capabilities, it turns coding sessions into creative flow states. For developers tired of lag, overpricing, and friction, this release proves that speed and quality can finally coexist.

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