Boost Engagement With Human Faces

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In Partnership with Nebius

Your Next Campaign > Your Next Cloud Invoice

Your ad budget shouldn’t be paying for someone else’s GPU delays. Yet every week on AWS or Azure, surprise invoices pile up while models idle in queues, burning the runway you need for growth.

With Nebius, you’ll see this right away:

• Free migration & 3 months free, savings start immediately
• 30–50 % lower GPU spend with consistent $2/hr pricing
• Training large models up to 50 % quicker with instant scaling

Teams like Recraft and Captions already run production workloads on Nebius, citing stable clusters, quick support, and zero launch delays, proof that the platform can handle serious scale without hidden fees.

Switch to Nebius and lock in your free months before your next cloud bill hits!

🧠 The Psychology of Faces

Humans are naturally wired to notice faces. As social creatures, our brains instantly categorise every face we see as trustworthy, untrustworthy, or attractive, all within milliseconds. This instinct isn’t limited to real people; it extends to digital cues like emojis, which is why using them in emails and ads can boost engagement.

Why Faces Matter in Marketing

Visuals with faces draw attention 11x more effectively than those without. This explains why brands often humanise themselves using a recognisable figure, the “face” of the company. Experiments show emotional expressions aligned with brand tone increase engagement, while villainous or dramatic faces often outperform neutral ones.

How to Apply It

1️⃣ Sales Pages:
Use faces strategically to guide attention. Humans follow eye gaze naturally, so if a face looks toward your call-to-action or key message, users’ eyes will too. This creates subtle but powerful directional flow in your design.

2️⃣ Ads:
Feature diverse faces and body types. Audiences connect most with people who look like them. Inclusive representation not only expands reach but also builds trust. Campaigns that embrace diversity signal belonging and perform better across markets.

3️⃣ Social Media:
Use the same profile image across all channels. People recognize your face faster than a logo, and consistent visuals reinforce brand recall. Smile, keep good lighting, and avoid sunglasses or heavy shadows for maximum approachability.

The Takeaway
Faces don’t just capture attention; they shape emotion and trust. By placing them intentionally in your design, ads, and profiles, you create stronger visual connections that make your content memorable for the right reasons.

🧠 Control Your Browser with Copilot

Microsoft has just taken a major step toward autonomous computing by giving its browser, Edge, full agentic capabilities. With the latest update, Copilot can now control your browser, execute complex tasks, and operate independently, all through natural language instructions.

How to Enable Copilot Actions in Edge

1️⃣ Activate Copilot Mode:
Open Microsoft Edge and ensure Copilot is turned on. This mode unlocks direct AI control over your browsing environment.

2️⃣ Turn On Actions in Edge Preview:
Navigate to your settings and enable Actions under the Edge Preview section. This feature allows Copilot to interpret and execute multi-step goals autonomously, from searching the web to organizing data.

3️⃣ Assign a Goal:
Once enabled, simply describe your task in plain English, for example: “Find the latest pricing trends in SaaS tools and compile a comparison table.” Copilot will open relevant pages, gather data, and even generate summaries while you focus on other work.

Three Autonomy Modes

Copilot offers three operating modes to control its behavior:

• Light: Limited autonomy; you confirm every step.
• Balanced: Copilot acts independently but checks in for key decisions.
• Strict: Fully autonomous mode where Copilot runs tasks in the background.

You can observe its actions in real time or let it work silently while maintaining full override control.

The Takeaway
With this update, Edge evolves from a browsing tool to a true digital assistant. By combining automation, browsing, and reasoning in one place, Copilot transforms your workflow, letting you delegate digital tasks entirely through conversation. It’s not just AI helping you browse, it’s AI that acts for you.

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